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Home / Latest News / A wonderful starter from ThreeNine Branding and Aloha Events. The organizers behind the mega event Mr and Mrs Middle East 2024 held on 28th January 2024 in Sheraton Hotel Abu Dhabi

A wonderful starter from ThreeNine Branding and Aloha Events. The organizers behind the mega event Mr and Mrs Middle East 2024 held on 28th January 2024 in Sheraton Hotel Abu Dhabi

A wonderful starter from ThreeNine Branding and Aloha Events. The organizers behind the mega event Mr and Mrs Middle East 2024 held on 28th January 2024 in Sheraton Hotel Abu Dhabi.

This captivating event was presented by a flourishing model and entrepreneur Lipika Bhatturu who has recently launched her fashion boutique named after her Lipika Fashions. Lipika has been a style Icon herself and has inspired many to come forward and explore the world of fashion. She is also the Title winner of international Fashion Idol season 3.


The trio came in as a great combination of beauty, Mind and soul. Fizza , the CEO of ThreeNine Branding also recollects one of her conversations with Prashant, Lipika’s husband wherin he called all the ladies cumulatively CFL ( Chithra, Fizza and Lipika and each simultaneously standing for the abbreviation, Compact , Florencent, Lamp ) together they Lit the stage and created a platform aspiring women , men and children.


The event was supported by Aloha events taking care of the audio, visuals and photography, the team was led by the managing director Chithra and

Mohanan and her Husband Arun Prabaliyan. Whereas, ThreeNine Branding supported with Socials Media, Content development, News articles including this one is written by Fizza.


The event has seen many wow moments, having to be the first ever conducted in Abu Dhabi. The inauguration was done by UAE’s first Emariti classical Singer Ahmed Al Hosani, who also presented his welcome speech and sang along with children the UAE national anthem.

The audience witnessed cultural programs, Dance performance led by Karan Kumar Verma ( choreographer and dance groomer ) and kids representing World of Music and Dance Institute. We cant forget to mention the breath taking performance by Ahmed Al Hosani and Elinor Morel ( french pop Classical Singer) , a special performance done by Renjith And Vineeq needs to be applauded to. What made the event more special was to hear it from the youngest TedX Speaker Kiara Kaur who addressed the audience so confidently.


Yes , we are getting down to the winners, but we can’t before thanking all our supporters, well-wishers, our entire team and crew. Would like to start with all our kids who performed exceptionally


well and showed immense confidence on stage.

( Lishant, Shiona , Ambriana, Riddhi ,Nawtej, Rudra ,Ameya,  Ekisha, Rohan , Mridula, Tamanna, Parineetha,Asira, Rahul , Rafa and Chirasmita).The  sub category award winners Mrs Shining star-Kritee,

Mrs Fashion Icon-Shwetha,Mrs Congeniality -Sanskriti,Mrs Photogenic-Anusha Nair,Mrs Beautiful Smile- Bhoomika,Mrs Talented- Shirley George,

Mrs Glamorous–Sonali Pawar,Mrs Popular-Sonali Jain,Mrs Rampwalk-Preeti Yadav,Mrs Beautiful Hair- Phalguni Kumar,Miss Courageous -Prratima Mishra,

Mrs Fit and Fabulous-Jyotirmoi Raj,Mrs Confident-Anuprita. Mr Photogenic-Dev Sushil, Mr fit and fabulous-Shebi Hulk, Mr Goodness Ambassador -Juliean Raj, Mr Fashion Icon- Nitin Lalchandani, Mr Shining star- Deep Sushil , Mr Popular-Prince John, Mr Rampwalk-Vara Prasad.

Next our fashion walk models who set the stage on fire with their awestruck catwalk. ( Mimi , Geraldine,Amruta, Sam, Naina , Dev , Deep , Nitin , Komal, and not not forgetting the show Stopper Amrita Singh).


Another set of awards were presented to Most Promising Fashion Model 2024, title sponsored by ThreeNine Branding, led by Fizza and Karan.

Where Anusha Nair was awarded as Winner in the


Royal category, Prratima Mishra in the classic Category, Julien Adaikalaraj in the male category, Parineetha Raj in kids Category above 10 and Ameya Anoop in kids category under 10, a special award was also presented to Rahul Tripathy as the Best Performer.


Coming to the make up artists Sneha Lata and her team made sure all models look gorgeous and ramp picture perfect.

We also had Samia Jamil and Sailoons team supporting in the make up team. Now let’s talk about the jury panel, a set of experienced and extraordinary knowledge in the field of fashion we had Sandeep Dharma, Prahin Prathapan, Imran khan, Piyush Biyani, Shilpa Hingorani, Sonakshi Goyal and Simran Abdia. Our photographers and media partners need a special mention here Kudos to each one of them camera click, Maqsood, Ratheesh, Ap Media House, Cbh times, Khaleej times, the times of UAE , D Fashion Magazine , BolindiaNews and Pardais News. The designer collections -Nado collection, Old Story Trading, SB fashions, Diyanka Fashions and D Daniela. The premium jewellery partner Biyani Jewels who Also awarded the winners from their exclusive collection.

A special thanks to Prashant Krishnan, for


supporting the event and being the backbone,the man who stood by through the uos and downs, his birthday being on 29th January marked the opening for announcing the winners . The audience sang along wishing Prashant a happy birthday, while the models got ready for the exciting news.

The winners as announced in the Royal female category Bhumika Pancholi, 1st Runner up Phalguni Kumar and 2nd Runner up Jyotirmoi Raj. Coming to Classic Female Category, Winner Shwetha Bantia , 1st Runner up Sonali Jain and 2nd Runner up Sanskriti Verma. The Male Category Winner Prince John , 1st Runner up Nitin Lalchandani, 2nd Runner up Dev Sushil Sharma. In the kids Category below 10,   Winner Ambriana Jaysinge, 1st Runner up Mridula Raj, 2nd Runner up Kumar Rudra. The kids category about 10, winner Rafa Sheikh, 1st Runner up Asira Tandon, Second Runner up.The crowd cheered for the winners and gave them heartious congratulations. Brand Ambassadors announced Tamanna Mishra , Lishant Acharya, Shiona Singh and Karan Kumar Verma.


This remarkable journey would have not been possible without the support of the Duo Couple show directors Ajay Ashok and Susan Stanley,(who have trained more than 100 models and


choreographed many fashion shows) , the production team Sugarcandy Events and the Emcees Sanjivini Sharma and Bindu Nair.

The closing ceremony was done by Fizza Fatema who presented the vote of thanks followed by the Announcement done by the very talented Sanjivini Sharma the Emcee of the evening, who officially announced the registrations open for The season 2 of Mrs and Mrs Middle East all set to take place on 26th January 2025.

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